Tag Archives: post
Now This is a Ford
I would love to sell my BMW and buy a Ford SUV if they made a new Bronco based on a short wheelbase Ford F-150. Man, that was one hell of a Ute. Come on Ford!
Perfect Sunday Morning in New Brunswick, NJ

Birthday Picnic in Washington
My friends organized a birthday picnic for me at Lincoln Park on Capitol Hill
Appomattox Social Media Seminar
Jennifer Mills presents on social media at the Appomattox Social Media Seminar in rural Virginia.
Lewis Black in Lynchburg
I just happen to be sitting at a table in Lynchburg, Virginia, and there is a menu signed by Lewis Black. Odd irony.
Social Media Promotes Your Business

- Image by luc legay via Flickr
You are not too late to enjoy the benefits of social media — you will never be too late — because the spoils in social media marketing go to the company that can maintain its social media participation over the long haul over the long term. Start now, start later, and I guarantee that if you’re a lion-hearted social media marathoner, you’ll probably best your competition. Anyway, Joseph Ratliff did a brilliant job getting you motivated in How The Social Media Promotes Your Business:
The great thing about social media marketing is it offers a place to talk about your business in a new setting that is a lot less threatening than many other types of advertising. Social media is not about the hard sell. Instead, it focuses on creating relationships with people. Social media allows business people to share some of their personal lives with others. This helps to overcome any fear or reservations connected to buying from people online.
If you’ve started a blog for your business, you already have your foot in the water. The next logical step is to begin commenting on other blogs related to your business. Spend some time searching for a few blogs that you enjoy and subscribe to them via an RSS feeder to manage your time. This will allow you to follow several blogs without having to go to each one every day. When you find a post you can contribute a useful comment to, go to the site and offer your thoughts. Leave a link, if you can, so the audience can link to your own blog. Make this a part of routine at least three times a week.
Next, choose one or two social media communities to join. There are dozens and dozens out there, so do not try to become visible everywhere. Two of the most popular social media communities for business networking are Twitter and Facebook. Both of these are effective sites to increase your relationship building skills with prospects. Combine some personal tidbits with some business information until you discover the perfect mix of both. Do not just focus on building big numbers of friends or followers. It isn’t all about the numbers. Instead, build a little slower and spend your time interacting with the people you meet.
An Interview with Martin Oetting of Germany's trnd
Cross-posted on SocialMedia.biz — As part of my exploration of branding and communication around the world, I am starting a series of interviews with as many European and world-wide movers-and-shakers as are willing to submit themselves to my barrage of probing questions.
I was inspired to start this series of interviews while at lunch with today’s interviewee, Martin Oetting, partner and director research at trnd. We met at a bistro in Prenzlauer Berg, a trendy neighborhood in Berlin, where Martin lives. We ate and talked and realized we had both a lot of thing and a lot of people in common. After we both pedaled away on our bikes, it occurred to me that it would be super cool to be able to share all of this great stuff with you – and it would be great to be able to ask a bunch of questions to as many people in the branding, new media, and communications as possible.
With no further ado, here’s my interview with Martin Oetting:
Is email marketing still relevant in a 2.0 world?
When I realized that I could download the OPML file from the Power 150 site and then hack it around into a contact list of over 900 of the top advertising, marketing, PR, and SEO bloggers on the planet, I did so.
Ever since, I have been scheduling calls with all of the folks I have been admiring on a daily basis. Two days ago I spent an hour on the horn with Lee Hopkins, “one of Australia’s leading thinkers on communication strategy in an online environment,” who is, in fact, one of the World’s leading thinkers on communication strategy in an online environment. We had a great chat — and amazing talk!
At the end, Lee asked me if he could blog the conversation and I jumped at the opportunity and late last night Lee published Is email marketing still relevant in a 2.0 world? which is not only the most complete description of what we at Abraham Harrison LLC do on a daily basis but it is said in a better, more comprehensive, way than I could even conceive of doing myself. Here it is, in full. Be sure to visit (and subscribe to) Better Communication Results, Lee Hopkin’s blog.
Lee Hopkins on Email Marketing in Digital PR
When I realized that I could download the OPML file from the Power 150 site and then hack it around into a contact list of over 900 of the top advertising, marketing, PR, and SEO bloggers on the planet, I did so.
Ever since, I have been scheduling calls with all of the folks I have been admiring on a daily basis. Two days ago I spent an hour on the horn with Lee Hopkins, “one of Australia’s leading thinkers on communication strategy in an online environment,” who is, in fact, one of the World’s leading thinkers on communication strategy in an online environment. We had a great chat — and amazing talk!
At the end, Lee asked me if he could blog the conversation and I jumped at the opportunity and late last night Lee published Is email marketing still relevant in a 2.0 world? which is not only the most complete description of what we at Abraham Harrison LLC do on a daily basis but it is said in a better, more comprehensive, way than I could even conceive of doing myself. Here it is, in full. Be sure to visit (and subscribe to) Better Communication Results, Lee Hopkin’s blog.
