Seth Godin is so far in the present and future that he believes the culture is shifted as opposed to shifting. There is an important continuum and constant transition over time. There are still Americans who are dallying in the 19th century. Most are still cogs, jealously wanting to still be cogs, and very few — maybe a fraction — are the “players of ideas,” the “makers of things,” the “artists of their lives.” Seth Godin is both a modernist but also mostly (still) a futurist. I may well live in his future, but most do not, they still want Rolls Royces and Persian Rugs as signifiers to define who we are to others. They do address this, though, on the On Being podcast.
Tag Archives: home and garden
Poliform Makes Me Ache for a Beautiful Space
I guess I am in a nesting sort of mood because I am aching for a beautiful space to live, love, entertain, create, inform, and share! “Italian furniture manufacturer Poliform has created an inspirational residential interior project called “My Life in 80m²” to show that the quality of a living space does not depend on the size.” Via The Contemporist.

Bathroom Porn for Your Design Enjoyment
While I am not (yet) rich enough to indulge my passion for design, architecture, style, or interiors, I must say that I am feeling a little aroused by the selection of fixtures offered by Swiss bathroom products manufacturer Laufen. Via the Contemporist.

Use Examples That Speak To Everyone
Sean D’Souza on Psychotactics makes some really great points in his podcast How The Wrong Example Alienates Your Audience
But why choose a rocking chair?
You choose a rocking chair, because you’ve seen a rocking chair.
I’ve seen a rocking chair. Even in today’s world, where rocking chairs are rarer, we know what a rocking chair looks like.
And how it rocks.
Baseball on the other hand, doesn’t ‘rock.’
You may be a great fan of baseball, for instance. And so to illustrate a point, you may use an example of something that happens in baseball.
And immediately you’ve alienated a good chunk of your audience
No matter if you’re speaking to group of people, writing an article, or writing a sales letter, you’re sure to send a decent part of your audience into a tailspin.
Of course you can use baseball metaphors if your speaking to an audience of baseball folks.