Today my post came out over at Biznology titled The Long Tail of Blogger Outreach and I am really excited that you all read it even though I am no longer sure that “long tail” is the right way to describe it (thanks in large part to a 90-minute catch up chat I had recently with Richard Laermer, a huge mentor and supporter). Anyway, I guess this is the gist of the article:
People have only a finite amount of time, so their consumption of content, information, news, reviews and alerts are limited. The closer you can get to the media organ that your target market consumes primarily and religiously, the higher the probability that content will register with the reader, will resonate with the reader, and will feel like it is intimate to the reader and his local community and experience of the world.
Related articles
- Practical Secrets to Getting Your Blog Read and Retweeted (chrisabraham.com)
- Fire for effect when you can’t get a direct bead on your market (chrisabraham.com)
- How to make friends and influence bloggers (chrisabraham.com)
- Go To Bad Pitch Night School (socialmedia.biz)
- Richard Laermer: Bad News Is Good News: All in the Pitch (huffingtonpost.com)
- Bad Pitch is Teaming up with HuffPo & Reuters for SXSW 2012 (badpitch.blogspot.com)
- For ranking algorithms, AdAge is no Google (searchengineguide.com)
- For ranking algorithms, AdAge is no Google (cash-bandit.com)
- Fire for effect when you can’t get a bead on social media (socialmedia.biz)
- Write your blog to be taken completely out of context (chrisabraham.com)
- How to pitch bloggers so they’ll post about you (socialmedia.biz)
- Google Launches New & Exciting Dynamic Views For Blogger [News] (makeuseof.com)
- Agencies are too afraid of bloggers to do their job (chrisabraham.com)
