John Durham is one of the most well-liked and well-c0nnected persons in the digital marketing arena. Cory Treffiletti is one of the most enthusiastic and visionary persons in the digital marketing arena.
Together they’ve formed Catalyst, a San Francisco based digital marketing/media consultancy that will seek to provide long term strategic consulting to companies that are striving ot make sense of the digital arena. Which is just about every company out there.
I worked under John at Pericles and was nothing but very impressed. Ive read Cory’s columns for years and always felt that he was a couple of steps ahead of the game. These guys know what they’re doing and what they’re talking about and I’m sure they kick ass. Keep an eye on them.
I wish them all the success in the world.