My former Director of Client Services, Dan Krueger, is a brick shithouse. He literally looks like a character from the movie 300. When I met him he was kind of a dump, a little bit of a schlub, like I am now. That’s him to the right: commando!
Now, he’s promoting the Reebok Spartan Race, one of those cool obstacle races that have become so fashionable and such an important part of the CrossFit obsession and lifestyle.
To be honest, I am single and not getting any younger so I am going to go for it myself! Work on my inner studmuffin — the lad I used to be when I rowed in college. And I want you to do it too — and as an incentive, I would like to give the first person to comment who can commit to a race in Chicago, Virginia, Wisconsin, Philly, or Nebraska a free race code as a giveaway. Here’s a short movie that gives you some insight into what the Spartan Race is all about:
Make sure you’ll be able to make the race. Here’s all the cool information about the Reebok Spartan Race, about the events, and just about anything else you’ll need.
I think “realness” is what’s required in online communications, just realness according to protocol. One cannot be rude. One cannot be uncouth. One should be tonally perfect when it comes to communicating online but don’t let that stop you — making mistakes (and copping to them, acknowledging them, and accepting them) is normal. But “normalspeak” is essential. Online chat and conversation is not, no matter what anyone tries to sell you, is not formal written communication. It shouldn’t be. It cannot be. Being stiff and inaccessible is almost worst than being tone-deaf. More on YouTube Read the Article at HuffingtonPost
Well, desirability breeds solution: JPOP have single-handedly driven many a Gaijin to learn Kanji, Kana, Hiragana, and Katakana in order to bridge the divide. And people want to — and not only because Japanese is awesome and has a right tradition and cool pop music. I grew up in Hawaii and know the Japanese culture very well, though only once-removed. Most of my relationships with the Japanese culture and with Japanese people were 1st and 2nd generation. That’s another issue: how close are you, really? I am pretty darn close to understanding the Japanese culture but I know nothing about culture in Japan. And the question is: how far down the rabbit hole does one go before one initiates a social media campaign? More on YouTube Read the Article at HuffingtonPost
You can spread your work and/or content over multiple platforms, languages, cultures, etc, but you’re going to need to customize it in the way your target market expects. Case-in-point: I saw WALL-E in a Berlin Cinema in Germany. The movie was made in “Hollywood,” right? Well, remember in WALL-E how many brands and billboards and all of that — all the signage — that was in the scenery of the movie? Well, Disney created a German-only or German-speaking-country-only version resplendent with German-language branding as well as all supporting aspects custom-tailored to German children, including a very close dub — not a heavy-handed dub… it might have even been mouthed to the German words. It was the first time I have seen this sort of customization. Germans HATE subtitles so there are a lot of very terrible dub-jobs going on on TV and the cinema and this wasn’t that. More on YouTube Read the Article at HuffingtonPost
Mind you, at the end of the day, America has gotten used to Indian outsources tech support — because Indians tend to be even more charming, thoughtful, patient and kind than the teams they run into here… do we adapted after 10-years. But, if you can’t wait around long enough to change an entire cultural norm, don’t. More on YouTube Read the Article at HuffingtonPost
I love that second story. Yes, my buddy from central PA calls it a “slice” or a “cheese slice” — the basic slice is a cheese slice to him. It took me forever to adopt it, though people understood also when I said, “I would like one slide of the cheese pizza please, for here.” I didn’t know the short code, but like when you listen to your dad try to use current slang (and how bad that sounds) sometimes it’s not good to use slang if you’re not from the slang. If it’s not your slang by birthright. Or, worse yet, if your slang is last-season’s slang. More on YouTube Read the Article at HuffingtonPost
I am so sorry if I made all of this sound treacherous — it is beautiful more than treacherous; and, if you go in with a good heart and not like a carpet-bomber, you’ll be embraced, especially if you can convey what you’re doing there, why you’re there, what you bring (a good gift is always nice) and what you what in return. More on YouTube Read the Article at HuffingtonPost
Yes, indeed, Daniel: I didn’t even address self-selective cliques, tribes, families, etc. I was just speaking to the real one (where they were brought up) and the one shared in the Internet. I am not even talking about meta-tribes. What of people who have families that move around a lot. Army brats, diplobrats? Sharcroppers? Etc? What about people who are in recovery and their tribe is AA, NA, OA, SLAA? There are so many. I ride a motorcycle: is that my new identity and tribe? How much do we get to chose and how much is projected onto us? More on YouTube Read the Article at HuffingtonPost
Well, yes, you’re right, it is a big playground — but even a playground has “right” and “wrong” and has a moral code and has things you should and shouldn’t do. One can offend, hurt, and damage another, even in a playground. In fact, the playground is probably one of our first experience of cause-and-effect. That the way you behave with your sweet parents doesn’t play when you’re interacting with people with different parents, different upbringings, different faiths and origins and colors and origin stories — ethnicity, wealth, education, etc. So, even a playground isn’t a playground unless you’re there along; otherwise, you need to interact with very many other people. More on YouTube Read the Article at HuffingtonPost
Thank you, Minna. And thanks for sharing this post with your students. Also, as new people enter, based on age (coming of age, being new) or on access (discovering online for the first time, even when older, by vaulting the digital divide or retiring or whatnot), we’re going to have to educate and re-educate people again and again like the 2000 movie “Memento” — though in this case, it isn’t one man, it’s the entire Internet. The Internet is stateless. It doesn’t possess a unified memory. There are newbies coming along every single nanosecond. And we “oldies” need to be patient, loving, kind, and willing to enculturate to the best of our abilities. I love your students! More on YouTube Read the Article at HuffingtonPost